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52 brokers measured in Kenyabroker data checked 27.08.2026
Ziidi (Ziidi MMF)Safaricom PLC

Ziidi (Ziidi MMF) in Kenya — review, licence and costs

Written and checked by the Rift Ledger editorial team · how we score ·  score recalculated 01.10.2026
yesAccepts residents of KenyaOpened by Ziidi (Ziidi MMF) (Kenya) Ltd, register checked 11.07.2026

Score (5 of 6 axes scored)

3.41/ 5.0

shown, not ranked: no cost

  • Reviews25%0
  • Safety20%100
  • Payouts15%no data
  • Track record10%10
  • Platforms10%15

Numbered by weight: axis 1 counts for most.

2 + 3 × 0.470 = 3.41 · axes on 0–100, total on 2.0–5.0

Key facts (5 facts)

Onboarding entity
Safaricom PLC
Founded
2024
Min deposit
100 KES USDKE
Currencies
KES
Swap-free account
yes

Licence check

CMA Kenya · Non-dealing online forex broker
No licence number published for Kenyachecked 11.07.2026cma.or.ke

Who actually onboards you

Entity that onboards Kenya residents
Safaricom PLC
Local standing
CMA-regulated domestic (approved unit trust / MMF)
Licence as the register states it
CMA-approved collective investment scheme (money market fund / unit trust). Not an NSE member; distributed by Safaricom via M-PESA. A Shariah-compliant Ziidi MMF variant also CMA-approved.
Leverage for this entity
No retail forex; not a trading broker — no leverage (pooled MMF investment only)
The firm behind it
Launched Dec 2024 / publicly Jan 2025 by Safaricom PLC on M-PESA; managed by SIB, ALA Capital and Sanlam. Grew to ~1.15M customers by Sep 2025 (~47.9% of Kenya's ~2.4M unit-trust investors); AUM KES 2.85B+ reported early on
What we hold against it
not verified at review (new fund, rapid growth; no CMA enforcement action found)

Leverage by entity

The licence belongs to the firm; a leverage figure belongs to one entity. Only the entity that onboards Kenyan residents enters the score.

The entity that onboards youSafaricom PLCLocal or offshore not stated in the source · CMA Kenya licence

No retail forex; not a trading broker — no leverage (pooled MMF investment only)

—KE
Kenya median, local entities: 1:50 · 18 of 20 stated

Scale from 1:10 to 1:3000, logarithmic.

Client protection

  • Local entity onboards youCMA-regulated domestic (approved unit trust / MMF)
  • Regulator warning on filenone found

— means the broker does not state it in any source we captured. It is not read as “no protection” and it is not scored.

Accounts

Account types the broker names for this country: MMF investment account opened inside M-PESA (per M-PESA registration), min investment KES 100, min withdrawal KES 10. The figures below are the broker's own and do not differ by account in any source we captured.

Swap-free account terms

Terms read from the account page on 01.10.2026. The cap on open positions is not published.

Payouts(2 methods)

MethodDeposit, hFee, USDMin, USD
M-Pesa24050
No bank card needed24050

Taxes for a Kenyan resident(1 rule)

  • Forex/CFD profit treated as ordinary income for most retail traders (not capital gains), added to taxable income, taxed on graduated bands roughly 10% up to a top marginal rate of 35% (as of the review;https://www.cma.or.ke/cma-approves-ziidi-money-market-fundfrom-safaricom-plc/

Not tax advice. Check with the Kenya Revenue Authority.

Deposit and withdrawal methods (2 methods · 1 local)

M-Pesa (native rail), no bank card needed

  • M-Pesalocal
  • No bank card needed
Account currency
KES
Fee declared
2 of 2 methods
Withdrawal back to
the funding method

Where it does not serve(1 countries)

—

From the client agreement, clause 2.3. A country missing from a translated page is not read as “served”.

Platforms and markets(3 platforms)

  • M-PESA App
  • USSD *334#
ClassCount
M-PESA App—
USSD *334#—
All instruments6000

— the broker does not publish this figure; it is not read as a zero and it is not scored.

Pros and cons(4 for and 4 against, each tied to a figure on this page)

For
  • Authorised by the Kenya regulator in its own register
  • Withdrawal in 0 h, one of 46 of 55 brokers here that publish a time
  • Swap-free account available
  • Safety 100 of 100, its strongest of 5 scored axes
Against
  • Round-turn cost not priced: the pair of spread and commission is not published
  • Min deposit 100 USD, over the Kenya median 25
  • Reviews 0 of 100, its weakest of 5 scored axes
  • Not scored on round-turn cost: the broker publishes no figure we could read

Alternatives in Kenya(6 of 55 scored in Kenya)

4.47
FP Markets
Locally licensed
Round turn, USD
8KE
Min deposit, USD
100 groupKE
Leverage
500 group
Rank in this country
#1
4.45
Capital.com
Locally licensed
Round turn, USD
7KE
Min deposit, USD
20 groupKE
Leverage
200KE
Rank in this country
#3
4.44
Pepperstone
Locally licensed
Round turn, USD
7KE
Min deposit, USD
10KE
Leverage
400KE
Rank in this country
#4
4.12
Equiti
Locally licensed
Round turn, USD
7KE
Min deposit, USD
5KE
Leverage
400KE
Rank in this country
#6
4.46
HFM
Locally licensed
Round turn, USD
6KE
Min deposit, USD
0 groupKE
Leverage
2000 group
Rank in this country
#2
3.69
Vantage
Licensed elsewhere
Round turn, USD
6KE
Min deposit, USD
50 groupKE
Leverage
500KE
Rank in this country
#19

"group" marks a figure the broker publishes for the group rather than for this country. It is shown because the broker states it, and it is not ranked, averaged or used to sort.

Methodology(6 axes · formula v1.0)

Score = 2 + 3 × weighted mean of six axes scored 0–100. Range 2.0–5.0. An axis without data drops out and the remaining weights are renormalised; it is never scored zero or estimated. Group-wide figures never enter a Kenya score. Full methodology

AxisWeightWhat is measuredZiidi (Ziidi MMF)
Reviews25%Rating, volume and recency on one public review platform0
Round-turn cost20%Round turn on 1 lot EURUSD: spread plus commission, against the country median—
Safety20%Local authorisation, the entity that onboards you, any regulator warning100
Payouts15%Published withdrawal time, fees and the methods available in the country100
Track record10%Years since the firm was founded, from its own filings10
Platforms10%Which trading platforms the broker confirms for this country15

Where Ziidi (Ziidi MMF) sits in the Kenya base(55 brokers)

Round-turn cost, USD (36 of 55 priced)

3<5
2610
415
220
125
030
0>30

Median 7 USD · range 3-23 · 19 of 55 brokers do not publish it

Minimum deposit, USD (27 of 55 priced)

26<500
01k
01.5k
02k
1>2k

Median 25 USD · range 0-2500 · this broker 100 USD · 28 of 55 brokers do not publish it

Retail leverage (29 of 55 with a Kenya figure)

21<1k
32k
13k
34k
1>4k

Median 1:500 · range 30-5000 · 26 of 55 brokers do not publish it

Withdrawal time published (55 brokers)

6of 52
Published, hours6not published38Ziidi (Ziidi MMF) is one of the 6

FAQ

Does Ziidi (Ziidi MMF) accept residents of Kenya?
Yes. CMA-regulated domestic (approved unit trust / MMF) Onboarding entity: Safaricom PLC
Is Ziidi (Ziidi MMF) licensed to serve clients in Kenya?
CMA-approved collective investment scheme (money market fund / unit trust). Not an NSE member; distributed by Safaricom via M-PESA. A Shariah-compliant Ziidi MMF variant also CMA-approved. Checked on 11.07.2026.
Which trading platforms does Ziidi (Ziidi MMF) support?
M-PESA App, USSD *334#. Instruments: Money market fund (government securities, Treasury bills, interest-earning bank deposits)
How can I withdraw money from Ziidi (Ziidi MMF) in Kenya?
M-Pesa (native rail), no bank card needed
What account types does Ziidi (Ziidi MMF) offer?
MMF investment account opened inside M-PESA (per M-PESA registration); min investment KES 100, min withdrawal KES 10
Does Ziidi (Ziidi MMF) offer a swap-free (Islamic) account?
Yes. Ziidi (Ziidi MMF) offers a swap-free (Islamic) account to Kenya residents.

Verified · Sources